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Beans is How

Beans is How

Dear ponderers of the big questions,

Have you ever wondered: “but how?” Or “Why?” Or, even, “What’s this then?” Would you be surprised if we told you that the answer to all of those questions is: “Beans”?

Of course not! The global movement to eat more beans is gaining momentum. Beans is How is a campaign launched by the SDG2 Advocacy Hub to achieve the UN’s Sustainable Development Goal 2: to end hunger, achieve food security and improved nutrition, and promote sustainable agriculture by 2023. A coalition of 120+ partners (including yours truly!) work to transform food systems, champion sustainability, and nourish communities with the power of beans. You can read more about this important work in the hot-off-the-presses Annual Report. For the busy executives who don’t read reports themselves anymore, here are some of the highlights:

  • 50 restaurants in New York City and Jersey City committed to putting more #Beansonthemenu

  • Glasgow City ran a 10-month Full of Beans campaign, hosting bean-tasting and bean-education events with restaurants, schools, and community organizations

  • School meal organizations in Kenya, Ghana, the UK, and the US introduced bean-based and nutrient-rich meals to hundreds of thousands of students

  • Beans hit the airwaves with their own podcast: The Chefs’ Manifesto Podcast Special Season: All About Beans

  • Dozens more projects are underway across the globe to boost bean appreciation and consumption

  • Beans are the best

  • We love beans

So please say it with us: eat your beans. Or, if you’re fancy*: consume your legumes.

*You’re fancy.

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