You probably make fun of beans
On this past weekend's airing of Wait Wait… Don't Tell Me!, the NPR news quiz, host Peter Sagal challenged call-in guest Tiffany Washburn to explain the quote, "Interest is surging...
The granola your granola should be
13g protein, 8g fiber, <1g added sugar. Made from chickpeas. No funny business.
Regular price
$9.99
Unit price
per
Subscribe to a 6-pack for $1.99 flat-rate shipping (from product page)
- Description
- Nutrition
- Ingredients
- Pairing suggestions
Warm Ceylon cinnamon + sweet Deglet Noor date chunk + fine ancient sea salt. Crunchy and comforting, like cinnamon-sugar toast. Earthy yet cosmic. Our first and original flavor.
Nutrition Facts Servings: About 3.5, Serv. Size: 2/3 cup (61g), Amount Per Serving: Calories 280, Total Fat 10g (13% DV), Sat. Fat 1.5g (8% DV), Trans Fat 0g, Polyunsat. Fat 4g, Monounsat. Fat 4.5g, Cholest. 0mg (0% DV), Sodium 105mg (5% DV), Total Carb. 34g (12% DV), Fiber 8g (29% DV), Total Sugars 6g (Incl. 0g Added Sugars, 0% DV), Protein 13g (19% DV), Vit. D (0% DV), Calcium (6% DV), Iron (20% DV), Potas. (8% DV).
Organic roasted chickpeas (organic chickpeas, salt, baking soda), organic pumpkin seeds, organic Deglet Noor dates, organic extra-virgin olive oil, organic chia seeds, organic diced dates (organic dates, organic rice flour), organic golden flax seeds, vanilla extract, Ceylon cinnamon powder, sea salt, monkfruit extract, rosemary extract
- Greek yogurt parfait with blueberries and raspberries.
- With milk (or alt-milk) in a bowl. The cinnamon flavors the milk :)
- With figs, raisins, or cranberries, and dark chocolate.
13g protein, 8g fiber, 0g added sugar
7 organic real plant superfoods: chickpea, chia, flax, pumpkin seed, cinnamon, extra-virgin olive oil, dates
Regular price
$9.99
Unit price
per
Subscribe to a 6-pack for $1.99 flat-rate shipping (from product page)
- Description
- Nutrition
- Ingredients
- Pairing suggestions
Spicy ginger tea + sweet crystallized ginger chunk + molasses drizzle. For the curious palate. Features an addictive touch of candied ginger. Warming enough for winter but spicy enough for summer. Hat tip to the immortal gingersnap cookie.
Nutrition Facts Servings: About 3.5, Serv. Size: 2/3 cup (61g), Amount Per Serving: Calories 280, Total Fat 10g (13% DV), Sat. Fat 1.5g (8% DV), Trans Fat 0g, Polyunsat. Fat 4.5g, Monounsat. Fat 4.5g, Cholest. 0mg (0% DV), Sodium 105mg (5% DV), Total Carb. 34g (12% DV), Fiber 8g (29% DV), Total Sugars 6g (Incl. 1g Added Sugars, 2% DV), Protein 13g (19% DV), Vit. D (0% DV), Calcium (6% DV), Iron (20% DV), Potas. (8% DV).
Organic roasted chickpeas (organic chickpeas, salt, baking soda), organic pumpkin seeds, organic Deglet Noor dates, organic extra-virgin olive oil, organic chia seeds, organic crystallized ginger (organic cane sugar, organic ginger root), organic golden flax seeds, vanilla extract, ginger powder, organic molasses, sea salt, turmeric, black pepper, monkfruit extract, rosemary extract.
- Yogurt parfait with banana and mango (for a tropical vibe) or apple (for an autumnal mood)
- Sprinkle over the top of a citrus fruit -- particularly grapefruit, with some honey
- With roasted almonds and cashews
13g protein, 8g fiber, 1g added sugar
8 organic real plant superfoods: chickpea, chia, flax, pumpkin seed, ginger, turmeric, extra-virgin olive oil, dates
How we're different
There's a lot of granola out there. This one is way, way more out there.
Crunchy & sweet
Our whole dry-roasted chickpeas are light and crunchy. They keep that texture perfectly in yogurt or milk.
Actually healthy
We flip traditional granola nutrition on its head: a 13g protein, 8g fiber, and less than 1g added sugar.
Made from chickpeas
Our ingredients are our superpower. Chickpeas, not oats. Extra-virgin olive oil. Chia and flax. All organic.
The nitty gritty
Compare us
Other brands offer quality ingredients, but poor nutrition. Or great nutrition but poor ingredients.
Our nutrition profile is driven by our amazing whole food ingredients. Compare a serving of Moonbeans to that of other top granolas and cereals.
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|---|---|---|---|---|
| Protein | 13g | 3–5g | 11g | 4–5g |
| Fiber | 8g | 2–4g | 9g | 3–5g |
| Added Sugar | < 1g | 3–5g | 0g | 0g |
| Sweetened with | Dates + monkfruit | Coconut sugar | Stevia, monkfruit, + natural flavors | Sugar alcohols |
| 1st ingredient | Organic chickpeas | Oats | Pea protein + potato fiber + guar gum | Seeds |
| Oil | Organic extra-virgin olive oil | Coconut oil | Sunflower oil + coconut oil | Coconut oil |
| Omega-3s | 900mg | 150–400mg | 0–20mg | 10–30mg |
Comparison data as of June 1, 2026. Competitor figures are approximate, based on publicly available nutrition information, and may vary by product or flavor.
Why we made this (Explanation for our parents)
Our story
We think beans (especially chickpeas!) are the ultimate whole-food source of plant protein and fiber. We're such big bean believers that we decided to craft delicious, innovative, convenient foods from whole beans. We thought, why not start with breakfast?
Deeper than a mother's love
Customer love
“We love this granola. I keep a bag in my desk drawer at work. I put in in my yogurt. I add it to my cereal. I eat it on its own with milk. It's got a great crunch, isn't too sweet, and has great macros.
”
“I love the new granola!! I can taste the chickpea more, which I’m surprised to say I’m into. I also like “seeing” the chickpea and crunching into the orb. It makes me appreciate that this is not just granola but its own category. Also very convenient and less messy for snacking! I think sweetness is spot on too. I’m a fan!
”
“I'm torn on which flavor is better - they're both so good - but the texture is perfect on both. The way they crunch - is crunch even the right word? Whatever it is, it's just perfectly satisfying. Try either flavor, you won't regret it. (Tho you might regret only getting 1 bag)
”
“I have tried many granola brands and mixes and this is the best tasting granola in the universe. I put it in my vanilla greek yogurt each morning. And it's full of fiber and protein!
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Read our B(ean)log
Why we started this business
We love cooking. So we thought, why not ruin what we love by doing it for a living? Inspired!
Good food for hard times
Do we love to cook at home? Yes, of course! Do we love scrubbing a stack of baking sheets at 10pm? No, we do not.
